J.Crew is based out of New York, New York and was founded in 1983. It did not start out as a retail store, it was first a mail order catalog. In 1989 J.Crew founded it's first store in South Street Seaport in New York. Since then, the retail has been booming, and they have new spread to having 198 retail stores and 65 outlet stores (as of May 2008). Which in my opinion, is a pretty great launch for a retail chain so young.
Since the opening of the stores and outlets, J.Crew has added other additions to their chain. There is now J.Crew Kids as well as a branch off chain called Madewell which is a collection of hip/causal clothes for women which was established in 2006. Madewell now has 10 stores across the country and J.Crew Kids is sold in the majority of the retail stores. J.Crew also established their website in 1996 which offers online only, catalog & retail items. There also now is J.Crew Wedding which offers everything including the wedding dress, bridemaid dresses, tuxedos, and flower girl & ring bearer outfits.
Although J.Crew has always had a good reputation among consumers, but with the recent election of President Obama and his family often sporting J.Crew clothing their business has definitely picked up. Fans of President Obama and his family have began dressing like the popular family so having J.Crew's name in the media does a lot for the business. Besides the Obama's love for J.Crew, they are known for their always classy and well made clothes which also says a lot for the brand. J.Crew has continued to create both stylish and conservative outfits throughout the years, and their clothes are always top-notch and keeps the costumers coming back. There really isn't anything more you can ask of a retailer.
wikipedia.com
hoovers.com/jcrew/
No comments:
Post a Comment